Swindon October 2026 Meeting 

Serviced Accommodation:  A Hospitality Business, Not a Property Strategy - Craig Parsons

Craig Parsons, co-founder of Cradel Property and Cradel Haus, has previously built  multi-million pound businesses, and has since brought that experience to property, running a growing portfolio spanning serviced accommodation, developments, and buy-to-let investment across the Lake District and North West. 

In this talk, Craig shares the tips and hard-won lessons that turn SA (Serviced Accommodation) from a property strategy into a genuinely profitable hospitality business.

Expect real numbers, real horror stories, and honest tales from the trenches: mistakes and near-disasters that no one tells you about until you've lived through them.

During Craig's presentation you will learn:

• How to turn an SA property into a genuinely profitable business, not just a strategy
• The true economics of self-managed vs agency-managed SA
• How to see past headline income numbers to what you'll actually net
• Practical tips on upselling, pricing, and automating your SA business
• Tales from the trenches: real mistakes and how to avoid them.

By the end of his talk, you'll have practical, battle-tested tools to make your serviced accommodation genuinely profitable.